As Digital Transformation Accelerates, Intelligent Tech On The Rise

As Digital Transformation Accelerates, Intelligent Tech On The Rise

Spending on intelligent technologies expected to reach $3.2B in the next five years

According to a recent report from Harvard Business Review, the adoption of automation is a critical component of enterprise success over the next four years. In “The Rise of Intelligent Automation,” more than 80 percent of the leaders they surveyed for the report indicated that building more intelligence and automation into their business processes was mission critical.

However, only 10 percent said their current use of intelligent technologies like artificial intelligence, machine learning and cognitive automation is “sophisticated” at this point in time.

More than half anticipate substantial growth in their use of AI/ML/CA over the next three years, signaling a massive uptick in the use of these technologies at the enterprise level.

Machine learning, and natural language processing are already widely used and adopted by individuals and enterprises alike to automate repetitive tasks.

Cognitive automation solutions are at a different level, focusing on the digitization, augmentation and automation of decision making. The technology has led to an increase in business agility—managers are able to react more quickly to operational challenges, external shocks and changes in consumer behavior, fueling more business leaders to consider adding cognitive automation solutions to their budget.

Intelligent Technology Investments Show Explosive Growth

Spending on intelligent technologies is projected to grow from the $50 million spent in 2017 to $3.26 billion over by 2026. Now that the data shows the impact AI and other automation technologies really have in the workplace (54% of execs confirm that AI solutions have already increased productivity), the substantial projected spending on cognitive automation in the coming years seems inevitable. In fact, it’s already begun to materialize in some industries.




As innovative leaders increase their spending on cognitive technologies, enterprises should expect more changes in the market that they’ll need to be aware of:

  • More competition in the cognitive automation space, with new players and existing technology companies testing new automation products that are out of their wheelhouse. Competition breeds innovation, so companies that are slow to take the leap into automation may find themselves falling behind competitors--and quickly.
  • The overall customer experience will be more personalized, as technology grows stronger and begins to learn from historical decisions. Since this is already happening on a large scale, it’s even more important for business leaders to begin considering how to maintain the pace of improving their customer journey at scale.
  • Employees will be expected to be more productive and perform at higher levels than ever before, potentially impacting the way employers hire, future turnover rates, and the performance review process.

So Far, Small Businesses More Successful At Transformation

Although more companies are adopting automation technology, according to a 2020 study by McKinsey, “ The Imperatives for Automation Success,” only 61% of survey respondents say they met their automation targets.

While 61% is a significant adoption rate, that still  leaves 39% of enterprises still trying to figure it out. While many leaders are taking the leap into automation, some are still struggling to understand how cognitive automation can help them attain the efficiencies and savings they need to meet business goals.

So what is the problem? Are companies facing challenges with scaling the technology? Was there a problem during the planning or implementation process? It can be difficult to pinpoint, but a McKinsey’s research uncovered a fascinating data point: on average, smaller businesses are implementing automation technology more successfully than larger businesses (65% vs 55%).

Research shows smaller forms have a better understanding of the associated costs of AI transformation, likely because they’re working with smaller budgets, and the most successful implementations so far occur in the small organizations that establish key performance indicators (KPIs) to track their progress.

But the real question is whether these automation goals go far enough. More often than not, these processes grow organically and morph over time, holding on to legacy thinking and situations that don’t apply in today’s world. These outdated processes can lead to suboptimal decision making and results. What is needed is a “decisions mindset,” which leads to process optimization, not just automation.

C-Suite Support Critical For Digital Transformation Success

One of the major challenges managers and other business leaders face when considering cognitive technology is how to get buy-in from C-suite executives. However, intelligent automation usually results in cost savings of 40% to 75%, with the payback period spread across several months to several years.

Cost savings are a driving force behind many business decisions, and a 40 to 75 percent savings over time is more than enough to get attention. This explains the projected increase in cognitive automation adoption and supports the forecast that it will only continue to grow.

How exactly will businesses use this cost savings? Since cognitive automation is designed to support the workforce rather than replace it, the old worry that automation technology would take all of the jobs away is not as common as it once was.

More than 90% of organizations expect AI to increase their workforce capacity. In fact, the savings realized through the use of cognitive automation are being funneled back into human capital.

It’s a dream for many employees, in particular knowledge workers, but it also brings challenges that companies and consumers will need to prepare for. For example:

  • Small businesses will have a tough time competing in the workforce as corporations like Amazon and Bank of America raise employee pay--we see that now as unemployment levels and job openings rise.
  • Employees who have spent their working years doing work that is easily automated will need to grow into higher-level positions through re-training and professional development.
  • Companies will need to provide more training opportunities in order to leverage their existing employees and to prevent costly turnover.
  • As employee pay increases and businesses begin to deliver a higher quality customer experience, prices for goods and services may rise over time.

Key Takeaways

  • Overall, the data seems to suggest that business leaders are leaning into automation, accepting that these intelligent technologies are the future of work.
  • With cognitive automation spending levels projected to substantially increase over the next several years, new partners are likely to arise in the space, as well as new and even more advanced technology products.
  • Having a solid implementation plan, a firm handle on the automation budget, and being disciplined about establishing and tracking cognitive automation goals against progress are key to achieving the targets set pre-implementation.
  • Many enterprises are successfully implementing cognitive technology, experiencing significant cost savings that they’re able to reinvest back into the people within the organization.



Want to know more about how cognitive automation helps accelerate decision-making across the enterprise? Start here.

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